Tumblr’s owner, Verizon Media, announced that Automattic plans to acquire Tumblr. Automattic is the technology company behind products such as WordPress.com, WooCommerce, Jetpack, and Simplenote—products that help connect creators, businesses, and publishers to communities around the world.
Many of you know WordPress.com, Automattic’s flagship product. WordPress.com and Tumblr were both early pioneers among blogging platforms.
Tumblr is a microblogging and social networking website founded by David Karp in 2007.